Upping those Backlinks Properly
Because search engine optimization involves many on and off page elements to determine rank, it is important to be aware of what off-site help you can get. Keywords, meta tags and copy are all important on-site, but off-site, many are using the rise in social media for their benefit.
Developing Multiple Social Media Channels
You can increase your website’s authority and reputation by participating in communication and communities via social media, such as:
- Supporting a cause
- Getting a mention by an expert
- Getting a mention by someone who can influence your site’s relevancy
- Becoming present within key networking sites relevant to your target audience
- Getting customer/user communications, via reviews or surveys
Which Social Media Sites Should I Use?
Building a strong relationship between your SEO activity and your social media means first determining which social media sites to use.
Here is a list of possible sites:
- Twitter – you can tweet and follow others who support your site
- Facebook – make a page for your site and invite friends
- Digg – submit and vote for news from your site
- YouTube - videos from your site can be shared or linked to from here
- MySpace – make a page for your site and invite friends
- Delicious – bookmark your site and give it a proper description
Did you know?
Facebook is a great way to get digitally noticed
- There are over 900 million objects that people interact with (pages, groups, events and community pages)
- Average user is connected to 80 community pages, groups and events
- Average user creates 90 pieces of content each month
- More than 30 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each month
- About 70% of Facebook users are outside the United States
- People spend over 700 billion minutes per month on Facebook
